The What Works Global Programme took part in the inaugural ResUp Meet Up, a DFID-funded symposium and training exchange on research uptake, to share on approaches to using digital media and videos for policy engagement, and ethical approaches to communication on violence against women.

The Global Programme’s Research Uptake Manager, Ani Lamont, was a part of a panel discussion on films and multimedia communication in research uptake. The programme shared What Works’ Stopping Violence Before it Starts and took part in a panel discussion to look at how well-crafted videos can be used to engage policymakers, and how that can help build brand awareness, as well as offer a quick way to get the attention of policymakers and other target audiences, if key pieces of research are chosen well and conveyed in a concise and visually interesting way.

Discussion also looked at some of the logistical and ethical difficulties associated with using visual mediums to tell stories around violence against women and girls, given potential risks of stigma, retaliation, or escalating use of violence by or against people who disclose they have experienced or used violence.


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